Our lean, yet mighty team driving the
human side of digital change.
We’ve seen too many organisations struggle through digital transformation implementations, leaving behind burnt-out teams, expensive systems that never deliver their full value, and functionality that sits unused long after go-live.
GoodShift Co. was created for the people navigating the messy middle of digital transformation. We design and deliver right-sized, fit-for-purpose change management programs that help organisations adopt new technology with confidence, minimise disruption, and continue to build on the value of their investment long after implementation.
Our work exists because the same gap keeps appearing: organisations invest heavily in ERP systems and technology platforms, but not enough in the people expected to use them every day.
That has shaped our thinking from the beginning. Over the years, our focus hasn't shifted; GoodShift Co. was born from where our work has consistently taken us.
This is our niche, and it's where we set the benchmark.
Who We Work With
Industries we
partner with.
We support Australian and New Zealand organisations in the middle of a major implementation of an ERP, CRM, or other leading digital platform - often somewhere between "we've signed the contract" and "why isn't anyone using this properly"... though we know the best shifts happen when we’re engaged as early as possible, preferably during Discovery.
We work across most sectors, our adaptable S.H.I.F.T.™ framework and agile delivery means we can support any organisation at any stage of their digital transformation.
Government & PPPs
Sensitive rollouts, competing departmental priorities, and legacy-system baggage. We navigate the challenges of complex and regulated systems change.
Retail & FMCG
Multi-site rollouts, supply chain pressure and customer-facing staff who need system confidence from day one. We know there is no grace period at the counter.
Logistics & Facilities
Distributed teams, time-pressured environments, and workforces with limited system exposure. We design for the reality of the depot, not the boardroom.
Industrial & Manufacturing
Shop-floor adoption, shift-worker training design, and multi-site rollouts in high-compliance environments where operational continuity is non-negotiable.
Utilities & Services
Regulatory complexity, union consultation and long-tenured workforces with deeply embedded ways of working. We plan for the reality of how long change might actually take.
Healthcare & Not-for-Profit
Mission-driven organisations where budgets are scrutinised, staff are time-poor, and change fatigue is real. Maximum impact, minimum disruption to frontline work.
What We Stand For
It's in
our DNA.
Straight talk
You get our honest assessment on adoption risk, change capability and where your project is most likely to come unstuck, explained in clear, practical language that everyone at all levels can understand.
Independent by design
We operate independently from the vendor or Systems Integrator, creating clear accountability: they own the product and technical delivery, while we own the people, adoption, and the business readiness needed to realise it's value.
People first
We know the real change in any digital project isn't the technology, it's the people expected to use it. That's how we approach every engagement, every decision, and every program we design.
Fit for purpose
We design solutions for what’s actually happening in your organisation, using our adaptable S.H.I.F.T.™ framework that shifts with your situation and context.
Capability, not dependency
We leave organisations with the resources and understanding to maintain adoption. That's when we know our work is done.
Our People
The mind behind GoodShift Co.
Katy
Managing Director & CEO
Katy has spent more than two decades helping organisations navigate the human side of digital change. She founded GoodShift Co. after watching too many system, platform and application deployments stall; not because the technology failed, but because the people weren't brought along.
Her background spans retail, health, government, and manufacturing, with change programs across many leading tech platforms including D365, SAP, and Oracle. Her approach is consistent regardless of sector or system: get in early, work closely with the people who will actually use it, and build adoption that holds. She treats resistance as information rather than obstruction, and has a low tolerance for change management that lacks real substance.
Working right across Australia and New Zealand, she is particularly drawn to organisations that have invested seriously in their technology and want to make sure that investment is realised.
Sara
Intelligence & Insights
Sara has spent the better part of a decade inside large-scale ERP and CRM programs across a range of industrial organisations. She works across the full project lifecycle, with particular strength in translating complex change into something people can actually act upon. Structured, grounded, and focused on what the people on the floor need, not just what the plan says.
Peter
Strategy, Growth & Partnerships
Peter brings a commercial and operational lens to digital change programs at the steering committee level, with deep experience across industrial and distribution markets in Australia and New Zealand. Helping leadership teams cut through complexity, align on decisions, and stay anchored to outcomes rather than activity, his focus is on risk, readiness, and business continuity.
Alex
User Testing & Experience
Alex has spent the last two decades proving a system isn't ready just because the code compiles, it's ready when the people using it can actually use it. He's led testing across D365, Workday, Kronos, and SAP implementations, building strategies that catch the mess before going-live does. But his real skill is people, pulling together nervous stakeholders into one team that trusts the process, and each other, right through the testing and final deployment phases.
Laura
Comms & Campaigns
Laura brings twenty years of communications leadership inside complex, high-stakes environments. She maintains stakeholder trust when things are uncertain, manages to reach all audiences in language that resonates, and keeps people informed without distraction. Laura’s genuine curiosity about what people need to hear, and why, drives how she works.
Anna
Comms & Visual Story Telling
Anna has worked across a range of technology projects and programs, from enterprise wide implementations to process and operational change. She covers the full lifecycle though her particular strength is graphic communication. She breaks down what's changing, builds confidence in the people affected, and creates resources that are clear, simple and practical rather than exhaustive.
Paul
Business Manager
Paul has spent decades building and leading his own business, developing a deep understanding of what it takes for an organisation to run successfully. He brings that commercial experience to the day-to-day management of the business, providing practical oversight and operational support. His hands-on background means he understands how organisations function from the ground up and the importance of working together.
Katrina
Activations & Adoption
Eight years inside ERP implementations spanning retail, health, industrial, and facilities management Kat understands why people push back and how to work through it without losing them. She builds change programs from the ground up, activates user engagement, and stays through hypercare until the shift has landed.
John
Program Advisory
An experienced transformation consultant with a strong track record of leading complex enterprise technology programs, John provides strategic direction and governance across business transformation initiatives. He covers change management, program delivery, and operational readiness ensuring all three work together to achieve adoption and long-term value. His experience includes large-scale ERP implementations across complex enterprise environments.
